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Overview
To automatically re-calculate your campaign's net amounts based on special discounts and modified amounts, use the Net Calculator. Alternatively 4.3.5 Net Calculator within the Media Configuration. With this calculator, it's easy to make changes to campaign items with the following billing categories:
CPM
CPC
CPD
CPW
CPMo
CPY
fixed price
allin
Adjust data such as click rates, quantity, special discounts, set the target CPM or budget information and other values will then automatically be adjusted to meet your criteria. The new values are then transferred to the media campaign's calculations.
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Open the media campaign you are working on. To use the Net Calculator, click the Net Calculator button. You find the button at the top and the bottom of the media campaign's section on the campaign's details.
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All the fields you can influence using the calculator are marked as boxes. Enter values for
quantity,
special discount (rate discount 4),
budget OR target-CPM.
1.2 Automated Calculation
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For each item, the agency commission can be activated or deactivated individually (1).
When you have finished the calculations, click either Save to automatically transfer the amounts to the media campaign (2).
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For the following billing categories
CPD
CPW
CPMo
CPY
fixed price
allin
you can calculate the Quantity by adjusting the fields Special Discount and Budget. (Entering a target CPM to get a specific eCMP of course makes no sense for those billing categories.)
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