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are items of your inventory. They are the products you are selling which you can add to a media campaign. Stored in your inventory database, you can easily add them to a media campaign using the media search. You can create ad specs manually, using the 3.2 Ad Spec & Rates Manager, the  or the 3.4 Inventory and Rates Manager or use a Product Matrix Import

Watch this video to get an idea about how to Create & Connect Ad Specs.

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Version 2.95 and up

Alternatively to managing bleed in your AdType you can set it here now. This will give you a greater flexibility to organize different setting for the same Ad Type and pass this to your flat planning system. The formula field effective bleed amount in your AdSpec will check whether bleed is set in the AdSpec otherwise lookup the AdType value. 


Set the

  • overbooking factor to selectively overbook (digital)
  • alternatively, instead of managing this on the ad price you can set the maximum applicability plus unit for your ad spec. Refer to 4.9 Booking Calendar.

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Most importantly make sure to link at least one ADServer ID. Read more here 3.2.4 3 Connect Ad Specs via Ad Server IDs.  Alternatively you can use the related list or the wizard 3.2 Ad Spec & Rates Manager.

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