3.1 Overview of Data Structure

Content

• 3.1.1 Ad Specs
  • 3.1.1.1 Linking Ad Units (FreeWheel)
  • 3.1.1.2 Ad Duration
• 3.1.2 Site / Advertising Medium
  • 3.1.2.1 Brands
  • 3.1.2.2 Publication Dates
  • 3.1.2.3 Event Dates
• 3.1.3 Placement
• 3.1.4 Ad Price
  • 3.1.4.1 Rate Criterion
  • 3.1.4.2 Rate Steps
  • 3.1.4.3 Exclusive Ad Prices
  • 3.1.4.4 Billing Categories
    • 3.1.4.4.1 How to automate Frequency calculation for time unit based prices?
  • 3.1.4.5 Prevent Discounts Settings on Ad Price
  • 3.1.4.6 Predicting Ad Prices (Pilot)
• 3.1.5 Ad Type
  • 3.1.5.1 Ad Type (Google Ad Manager)
    • 3.1.5.1.1 Forecast Mode (Google Ad Manager)
    • 3.1.5.1.2 Priorities (Google Ad Manager)
    • 3.1.5.1.3 Transfer Video to VAST
    • 3.1.5.4 Roadblocking - Display Creatives (Google Ad Manager)
    • 3.1.5.5 How to configure products for Programmatic Guaranteed bookings in Google Ad Manager
    • 3.1.5.1.6 How to configure Audio formats for Google AdManager
  • 3.1.5.2 Slot sizes
    • 3.1.5.2.1 Interstitials (Google Ad Manager)
    • 3.1.5.2.2 Native Ads (Google Ad Manager)
    • 3.1.5.2.3 Reporting Slots
  • 3.1.5.3 Ad Type (Print)
  • 3.1.5.4 How to configure formats for your Xandr related products (Ad Type)
  • 3.1.5.5 Ad Type (FreeWheel)
    • 3.1.5.5.1 Priority / Placement Override Settings
• 3.1.6 Media Type, Segment, and Differentiation
• 3.1.7 Ad ID
  • 3.1.7.1 Additional Ad Ids
• 3.1.8 Content
• 3.1.9 Active and inactive inventory items

The ADvendio Inventory is your complete list of items for which you can sell advertising. Such as websites, out of home placements like billboards, or pages in your magazine. Each product is called an AdSpec which you can assign a certain price: AdPrice. Here is the data schema for your inventory items:

To set up your inventory use our wizards by navigating to the Overview page: