Available with Version: | 2.164 and up |
|---|---|
Role | System Administrator |
ADvendio Edition | Connect |
External Systems |
Challenge
ADvendio is offering your business to run Linkedin Integration in ADvendio in order to:
Plan campaigns, manage budgets, sell your own inventory and manage media buying activities
Keep the data in synchronization
Maximize the efficiency of your internal processes
Streamline the configuration of your media buying activities on the Linkedin platform to save time and effort
Solution
How do you set up the connection to Linkedin in ADvendio?
In order to start using the ADvendio Linkedin Integration, you will need to set up a new record of the Linkedin connection in ADvendio. Please, follow the steps below:
In the main Advendio menu type “Connections”
Create a new connection record by selecting the option “New”
Select “Linkedin” as a new record type
A screen “New connection: LINKEDIN” will open, enter data in the field “User Name” (mandatory) and fill in all the rest information (if necessary), and press Save. It will create a new connection.
Open the new Connection record you just created
In the right upper corner Click “Generate AdServer OAuth Token”
After your Linkedin username pops up, click Submit
Under “Generate Authorization Code you will see “Link to Ad Server”
Log into Linkedin, accept the authentication
Copy the token authorization code and paste it into the ADvendio field
Possible field values and explanation when creating a Linkedin connection:
Field value | Description |
|---|---|
User name | Enter your user name used for Ad server login |
Additional User Name | You can enter additional user name |
Access Token | The access token authorisation code will be stored here |
Record Type: Linkedin | “Linkedin” record type is shown by default as it previously selected in set up process |
Active | You should check this box to activate the ad server login |
Description | You can enter additional text to describe login record |
Related Connection | You can use this field to connected with related AdServer |
You can use a regular Linkedin User Account, if you work with multiple people and they require access to different data (e.g. Advertiser Ad Accounts). You will need individual connection records for each user.
You have the option to create a Linkedin System User only for the ADvendio Integration, please contact your Technical Account Manager or our Customer Success Team for help.
Data to import from Linkedin
Once authentification is obtained and Linkedin Connection is established for the next step we would strongly recommend importing Linkedin data into ADvendio for smooth media advertising and buying activities.
By importing this data you can decide which Linkedin information to use in ADvendio features and which to leave out.
This can be implemented at a later stage but is recommended to perform sooner to have the access to all capacities of the feature.
We would recommend importing the following information from the platform:
Import Advertisers (Ad Accounts)
Import Custom Audiences
Import Inventory (Promoted Pages in order to use them for certain bookings)
Import Geo-Targeting
ADvendio import and synchronization instructions:
3.5.3 How to import and sync targeting information and ids from connected systems with ADvendio?
Setup
For advice on permissions and rights to use ADvendio Connect please refer to 7.3.17 Which permissions and rights are needed for a user to access ADvendio Connect and the integration of third-party systems?
For smooth Linkedin integration with ADvendio it is recommended to perform the previously described steps:
Create Linkedin Connection with the ADvendio
To import data from the Linkedin platform