Please take note that this feature is not supported in our Lightning Media Search. |
Ad spec, Site, Placement, or AdType recommendations help to promote products with a validity period (e.g. Christmas special) or products that fit good to each other for upselling. The recommendations shows the ad sales manager similar products or current special offers triggered by his selection.
The feature Product Recommendation needs to be configured and activated by your system administrator, it can be disabled at any time.
Once the feature is enabled the user can start adding items to the basket in the product search. If there exist some product recommendations for any of the products in the basket, the user has the possibility to add some recommended products before the user could start using the media configuration.
Add items to the basket and start the media configuration:
If there are product recommendations for any of your items in your basket, a new page shows all recommendations for your basket.
The following page shows all existing product recommendations for your items in your basket. Similar to the Media Search, the user is able to select recommended items and put them in the basket. If no recommendations are available, the user can directly start with the media configuration.
The user can select some of the recommended items, afterwards he could start using the media configuration. To select a recommendations, you need to expand the section Recommended Ad Spec with High, Medium or Low Criteria Correlation and click the product you like to add to the basket. After expanding a section, all related and valid ad prices are available. The user could see the description of the recommendation as well as the special discount, if specified.
To select some recommendations please follow these steps:
Note: If you choose some indirect recommendations, you will be redirected to the media search and the recommended filter is prefilled so you can start the search. Afterwards, you can start the media configuration and do not see the recommendation page again.