Version | 2.131 and up |
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Challenge
You want to combine different targeting sets To combine key values and audience segments belonging to different targeting sets with logical operators in order to ensure correct targeting for your customers.
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Solution
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Currently only supported with APIs and not in the UI of the product. Please note that we are working on making this feature available for the UI too. Contact support@advendio.com or your Technical Account Manager in order to know more about this. |
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After selecting the Targeting Sets the job is done for you. Depending on the setup of the Targeting Sets and their Targeting Groups the correct operators will be set while checking availability and doing a submit to the AdServer.
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Setup
In order to use this feature you will need it is needed to create Targeting Groups and connect your the Targeting Sets to them. Please read our Wiki to learn how to create Targeting Groups: 3.9 How to target my ads to Target Groups/Audiences
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Please take note that it only makes sense to connect multiple Targeting Sets to the same Targeting Group when they do not belong to the same Connection / AdServer Login. |
In The Category field of the Targeting Groups the Category field value is very important for this feature as this will decide how your Targeting Sets will be connected later in the AdServer.
We will explain the functionality with the help of an easy example: You want to create a FreeWheel ad and you want to target your ads to an audience where the following parameters are set:
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To set this up with Targeting Sets you will need three targeting sets with the assigned targeting parameters:
Sports
Age 15-24
Age 25-34
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