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There is one specific setting regarding the Proposal Line Items in Google Ad Manager. As soon as you either use Display or Mobile as Inventory Type, you are required to set the Targeting Criteria “Mobile Apps” either to Google AdManager automatically sets the option for device capability targeting to either include or exclude .‘Mobile Apps’

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• Inventory Type = Display, then exclude Device Capabilities Mobile Apps

• Inventory Type = Mobile, then include Device Capabilities Mobile Apps

You can configure this either by using the Device Targeting in the Media Configuration or you can preconfigure this for your products. This way, you won’t have to manually set this up for each Campaign Item.

To preconfigure the device targeting for products, use the AdServer ID AdSpec Assignments on the related tab of your Ad Spec. Click the new button on the right side and look for the AdServer ID named Mobile Apps. You can also select to exclude, by using the checkbox exclude.

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Once this is saved, each Campaign Item will automatically use the Mobile Apps Targeting from the Ad Spec and submit it to Google Ad ManagerWith ADvendio version 2.137 we’re submitting the needed configuration automatically with the Environment Type configured, so you are not required to select additional targeting in ADvendio.

Be aware that Device capability is still an option form our device targeting in ADvendio and your users might be able to override the selection (e.g. select to exclude Mobile Apps instead of including). This might result in an error, when trying to submit the Campaign Item to Google.

To prevent this, there is the possibility to create a Connection ID AdSpec Assignment on the related products. By doing so, the ADvendio Media Configuration will also show this and prevents users from changing the configuration.

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