|1||Ad Type Name||Detail||Name of the type advertisement e.g. leaderboard should be given so that you recognize it defining Ad Specs and Ad Prices.|
Line Item Type of the advertisement for Ad Manager, e.g.
- Price Priority,
- Click Tracking
Please note, that forecasting
for Sponsorship, Inhouse, and Network by a standard workflow "ExcludeCheckAvailabilityWithAdTypes"
|3||Product Type||Adserver Information|
Not used for Ad Manager anymore. The old logic worked as follows: if you have set your Product Type to Interstitial then we submit all SlotSizes as Interstitial to Ad Manager. But only slot size 1x1 is reasonable. We recommend now to use SlotSize "Out of page" to transfer all slot sizes normal, and only the slot size "Out of page" as Interstitial. Please refer to 188.8.131.52.1 Interstitials (Google Ad Manager).
|4||Product Search Name||Detail||The description that you can use to search for in the Media Search. Optional.|
|5||Media Differentiation||Detail||Please select the correct Differentiation. For more information read here: 3.1.6 Media Type, Segment, and Differentiation|
|6||Active||Detail||Indicates if this record should be used or not. If you like to use this feature read 3.1.9 Active and inactive inventory items|
|7||KeyValues||Adserver Information||Define key values here, that always will get pushed into the ad server but not into the campaign item.|
|8||Master*||Slots||Enter the slot sizes to be booked as a master here. With no companions please enter the slot in the master. Matches the inventory size in Google Ad Manager. Further information: 184.108.40.206 Slot sizes and 220.127.116.11.1 Interstitials (Google Ad Manager)|
|9||Companion Size||Slots||Enter the slot sizes to be booked as a companion here. Matches the inventory size in Google Ad Manager. Further information: 18.104.22.168 Slot sizes|
|10||Companion Delivery Option ||Slots |
Sets the delivery option for companions. Currently only used in Ad Manager. (ADvendio Version 2.80 and up). Values are
|11||Blocker Slot||Slots||Please enter potential blocker slots here.|
|12||Forecast Slots||Slots||For multiple slot sizes please enter the slot(s) which are essential for the availability check. Further information: 22.214.171.124.1 Forecast Mode (Google Ad Manager)|
|13||Report Slots (AI, Clicks, |
For multiple slot sizes please enter the slot(s) which are determining your delivery data. Please note that this Setting will also be used for Revenue Schedule and Revenue Schedule Daily and for Invoicing. More information can be found here: 126.96.36.199.3 Reporting Slots
You might know that the SlotSize in Google Ad Manager is specified with an additional "v". i.e. "640x480v". This is required for the reporting slot.
So please make sure you enter the v for all reporting slots that are using the VAST / Google Ad Manager Video module.
The type of the goal for a campaign item. It defines the period over which the goal for a campaign item should be reached. It is linked field AdType and while Price Priority is chosen you can pick Lifetime or Daily for example. 188.8.131.52.2 Priorities (Google Ad Manager)
|15||Secondary Goal Type||Priority|
Used to define Impression Limits for the Billing Category vCPM and works analogue to the Goal Type. The type of the secondary goal for a campaign item. It defines the period over which the goal (Impression Limits) for a campaign item should be reached.
It can be set to
Make sure to use it together with the Secondary Goal Quantity in the Campaign_Item (The quantity of the secondary goal for a campaign item. It defines the goal number of impressions for the campaign item to be reached.)
Here you can enter the percentage of total impressions of your network which you want to use for Sponsorship, Network or House AdTypes. If the field is left empty ADvendio will target 100% of impressions. This value can also be overwritten on individual Campaign Items: 184.108.40.206 How to overwrite Item Type and Goal settings from your Ad Type on Campaign Items(Ad Type, Goal Type, Goal Percent / Quantity)
Choose one of the following options:
- Only one
- One or more
- As many as possible
- all Roadblock
- Creative set
220.127.116.11 Roadblocking - Display Creatives (Google Ad Manager)
Choose the priority of transmission of this ad type to the ad server.
The priority for always pushing a kind of advertisement into the ad server can be entered here. Gets indirectly defined by setting the Ad type, more details read here 18.104.22.168.2 Priorities (Google Ad Manager)
|19||Tile Category (deprecated version 2.106 and up)||Adserver Information|
Enter the tiling that needs to be transferred to the ad server. (Maps to Label in Ad Manager)
Just used as a reference to the Login information
Specifies the type of Creative.
- Evenly: rotates evenly
- Optimized: highest click-through rate will be shown most
- Weighted: rotates at specified frequency
- Sequential: rotates in specified order
|22||Environment Type||Adserver Information||Where is the ad displayed, choose from :|
- Browser - or
- Video Player
The value Video Player also needs to be used to create Line Items in the new Audio format for Google.
Read more here 22.214.171.124.3 Transfer Video to VAST
|23||Video Position||Video VAST Information||Represents a targetable position within a video. A video ad can be targeted to a position (pre-roll, all mid-rolls, or post-roll), or to a specific mid-roll index.|
|24||Midroll Index||Video VAST Information||The index of the mid-roll to target. Only valid if the positionType is VideoPositionType.MIDROLL, otherwise this field will be ignored.|
|25||AGOF Attributes||AGOF||This information will be used for the export/Upload to AGOF Connect and is an additional Information for each Ad type.|
|26||OVK Id||AGOF||The OVK ID is a unique ad type id assigned by OVK.|
|27||Marketplace Environment||Adserver Information|
Configures how the Inventory Type is set for proposal line items (Programmatic Guaranteed)
Please notice that these settings might require additional configuration to work. See also our notes on configuring Programmatic Guaranteed Items for Google Ad Exchange: 126.96.36.199 How to configure products for Programmatic Guaranteed bookings in Google Ad Manager