Versions Compared

Key

  • This line was added.
  • This line was removed.
  • Formatting was changed.

...

When you have selected the necessary fields for FreeWheel Ad, don't forget to press Save.

The pacing is set using the Campaign item delivery rate type (ADvendio_CampaignItem.DeliveryRateType__c). 4.3.6 Frequency Capping is done the same as for all other AdServers. 

Check this table for the setup of your Ad Types for FreeWheel (From version 2.102 and up we set the default values to avoid error messages).

AdType

Delivery Type

Delivery Rate Type

(Campaign Item)

Quantity (Budget in FreeWheel)

Billing Category

Priorities

Impression Target

Guaranteed, Preemptible

Fast as, Smooth as

Quantity (for CPM)

Guaranteed Impressions (for Fixed Price)

CPM

Above Paying Ads 11 to 20

Below Paying Ads -1 to -10

SOV % - custom

Guaranteed

Fast as

Goal Percent

CPM, Fixed Price

Below Normal, Normal, Above Normal, High, Highest

POD % - custom

Guaranteed

Fast as

Goal Percent

CPM, Fixed Price

Below Normal, Normal, Above Normal, High, Highest

All impression sponsorship

Guaranteed

Fast as

-

CPM, Fixed Price

Below Normal, Normal, Above Normal, High, Highest

Evergreen

Preemptible

Fast as

Goal Percent

CPM

Below Normal, Normal, Above Normal, High, Highest

FreeWheel Ad Types Example:

...