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Available with Version:

2.165

Role

System Administrator

ADvendio Edition

Connect

External Systems

Broadsign

Challenge

To streamline sales processes and allow When working with Broadsign, a challenge is setting up the appropriate pre-configurations to enable Sales Reps and Order Managers to easily choose products select the right Ad Specs for their Campaign Items. Certain pre-configurations need to be done to contain the right settings to send over to an external system like an AdServer.Usually, those products are Ad Specs, it consists Ad Specs consist of the medium/site where an the ad is running and the specific format (ad type). The Ad Type will contain numerous However, creating Ad Types with the necessary technical and format settings , which will be sent automatically to for successful integration with an external system together with the Campaign Item in Broadsign.

How can these Ad Types be created? And which settings for Broadsign need to be done on Ad Type to make it work?

Solution

 

like an AdServer can be challenging. It is important to understand how to create Ad Types and which settings need to be configured in Broadsign to ensure they work correctly.

Solution

By following these instructions, you can easily create Ad Types in Broadsign and configure the required technical and format settings to ensure successful integration with an external system. When creating Ad Types for Broadsign make sure to fill in the information below, explaining which fields equal which settings in the AdServer.

To create a new Broadsign Ad you go to the main menu/ app launcher, access “Ad Types” in AdvendioAd Types, select “New”, New and under “New New Ad Type select “Broadsign BROADSIGN option and press “Next”. Next.

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Fill in all the necessary fields and press Save.

You will see the fields below to be filled:

Which Broadsign Credentials are required?

In order to connect ADvendio to AdButler, the following credentials are required:

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ADvendio Field

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Broadsign

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Username

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Your Broadsign User in form of an email address

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Password

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The API Key to your Broadsign network

To get the API key for Broadsign, you will need to log into your Broadsign network (https://admin.adbutler.com/) and navigate to Settings → API

Simply copy the relevant API Key, if there is no Key existing, you will need to create a new one.

Check your connection is working

Once you’re done, you can check in ADvendio, if the entered credentials are working. To do so, simply click the button ‘Check Login’ on your connection record. A new window will open, showing you if the authentication was successful.

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If there are errors returned by the API, these will be shown to you in ADvendio.

Import Advertisers, Inventory and Targeting data.

3.5.3 How to import and sync targeting information and ids from connected systems with ADvendio?

3.5.4 Which targeting information and inventory IDs will be synched between ADvendio and external systems, what do they mean and how will they be used?

Setup

There is no additional setup required.

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Broadsign Field

Field Possible Values

Additional Comments

Ad Type Name
(* Mandatory)

Enter a name for your Ad Type

Advertising Form Shortform

Enter a Shortform name

Note: this field intended for internal use only

External name

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“External name” will be externally displayed on the proposal

Product search Name

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Description for this Ad type as applied in the ad spec search

Media Differenciation

  • InStream

  • InPage

  • Black and White

  • Color

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Target Group

Please select for which Target Group is this Ad Type relevant

“Active” checkbox option

In the Adspecs & Rates manager, Inventory & Rates Manager, Booking Calendar, Create & Update Rates Manager and AGOF Connect, only active marked records will be available

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Setup

The page layout of the Ad Type might not have all the necessary fields for the users, so the System Administrator might need to add them. Additionally, new values may need to be added to existing picklist fields to match the required settings.

If these settings need to be changed for a specific Campaign Item, you can do so by overriding them at the Campaign Item level. You can override settings such as Ad Type, Goal Type, and Goal Percent/Quantity. How to do this you can find here.