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Challenge:

How to Maximize Media Campaign Results through Improved Adswizz Audience Segment Targeting with ADvendio Integration? Can you choose Audience targeting in ADvendio for Campaign Items, which you will be booking into Adswizz?

Solution:

The enhanced Adswizz integration with ADvendio Audience Segment Targeting offers a wide range of powerful options to maximize the impact of your media campaigns. By using options such as demographic segments, imported segments, publisher attributes, behavioural segments, and more, you can effectively reach and engage your desired audience to improve your campaign performance.

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• Demographic Segments

• Advertiser Imported Segments

• Publisher Imported Segments

• Publisher Attributes Segments

• Inventory Attributes Segments

• Labs Segments

• Weather Segments

• Custom Audiences Segments

• Point of Interest (POI) Segments

• Listening Context Segments

• Behavioural Segments

• Optimization Segments

• Custom Behavioral Segments

More info on targeting:

If you need help simplifying audience targeting, then check 3.5.5.1.1 How to structure your Audience Segments Targeting?

Setup:

To import the audience targeting into ADvendio, you can follow these steps:

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