Available with Version | 2.173 and up |
|---|---|
Role | Order Manager - Fulfilment; System Administrator |
External Systems | Criteo Commerce Max |
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If you plan to use the ADvendio platform features to buy media via Criteo using ADvendio, this article will guide you through the necessary fields and configurations to set up your Buying Order and Items with Criteo Integration.
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Access the App Launcher and search for "Buying Configuration."
Once in the "Buying Configuration" section, click on "New" to start
Select “CRITEODSP” connection and select the “Active” checkbox
All the required fields associated with the record type are already associated
You can choose to add additional fields for any custom needs, if they are not associated with Criteo they won't work
What fields to expect
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Buying Order Fields, select the following:Buying Items Fields, select the following:the necessary fields (mandatory and optional) are already preselected:
Mandatory | Advendio Name (label) | CRITEO Field |
|---|---|---|
✅ | Advertiser | Account |
✅ | Buying Order Name | Campaign Name |
✅ | Order Type | Campaign Type |
✅ | Status | Status |
✅ | Order Pacing | Automated Daily Pacing |
✅ | Start Date | Start Date |
- | End Date | End Date |
✅ | Budget amount | Budget amount |
- | Unlimited Budget | Uncapped |
Budget Amount (Monthly) | Budget Amount (Monthly) | |
Budget Amount (Daily) | Budget Amount (Daily) | |
✅ | Post-Click Lookback | Post-Click Lookback |
✅ | Post-Click Product Match | Post-Click Product Match |
✅ | Post-View Lookback | Post-View Lookback |
✅ | Post-View Product Match | Post-View Product Match |
Buying Item Fields, the necessary fields (mandatory and optional) are already preselected
Mandatory | Advendio Name (label) | CRITEO Field |
|---|---|---|
✅ | ||
✅ | Line Item ID | Campaign Id (in the domain) |
✅ | Retailer | targetRetailerId |
✅ | Start Date | Start Date |
- | End Date | End Date |
✅ | Not present but sent | Ad Schedule |
- | Unlimited Budget | Capped/Uncapped |
- | Budget Amount | Budget |
- | Budget Amount (Monthly) | Monthly Pacing |
- | Budget Amount (Daily) | Daily Pacing |
✅ | Pacing | Auto Daily Pacing |
Buying Order
To initiate the process of buying media through The Trade Desk, you need to define a Campaign using the ADvendio Buying Order. Here are the steps:
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