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Ad Material Management componenthttps://advendio.atlassian.net/wiki/spaces/SO/pages/3271327745/4.20.1.2+Key+Value+and+Audience+Targeting+in+Campaign+Builder?atlOrigin=eyJpIjoiMzIxOWIyZmUzZjIzNDAzMWI2NzMyNGRkZDZkMTQ3ODEiLCJwIjoiY29uZmx1ZW5jZS1jaGF0cy1pbnQifQ

  1. The first step to start working with Ad Material Management is setting up the Ad Creative Templates. ℹ️ If they were not created yet please ask your administrator to do so.

    1. Setup of templates: Depending on the type of creatives you would like to support please follow the steps linked here to create the templates:

  2. After you created your Media Campaign and added the Campaign Items to it you can open the component to manage your Ad Material for this campaign. To do this please open the action on the Media Campaign level called “Ad Material Management”.
    If the action can not be opened from your Media Campaign, please ask your Administrator to add it to the layout.
    (info) Please keep in mind to set an Advertiser for your Media Campaign before opening the component. Otherwise, you will see the information ”Invalid setup: Your Media Campaign is missing an Advertiser.”.

  3. A page will open which has an overview of all Campaign Items belonging to this Media Campaign and all Creatives belonging to these Campaign Items. When you open the component the first time for this campaign you will probably not see any creatives yet, but the hint that your Campaign Item is “Missing Creatives”.

  4. The overview page consists of the header with Media Campaign information, and a list of Campaign Items and below each Campaign Item, we have a list of Creatives summing up their information.
    By hitting the “Show additional information” link you will be able to see more detailed information about your creative.

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  1. Select the template you would like to use to create the creative.

  2. After selecting the template all the relevant information to be set will be shown to you. Required fields will be marked with a red asterisk and will prevent you from saving the creative if they are not set.

  3. For the upload of the creative files please note that a few validations might be set up by your Administrator: Possible Dimensions and Maximum File Size.
    (info) Please find more information regarding the setup on this page: 7.2.21.1 Creation of Ad Creative Templates and Variables

    1. If the dimensions of your file do not match the expectations you will see a message saying: “Error: Upload a file with valid dimensions.“

    2. If the weight of your file is too high you will see a message saying “Error: Maximum file size is <the limit set> KB. Larger files won’t be uploaded.“

  4. Save & Go Back.

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Please note that the following types are supported in the image upload:

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Additionally, to directly upload files, there are also cases where you can attach a URL to a publicly available file on external storage. In this case, you will see a specific field to paste the URL into. Once that is done, similar to the direct file upload, ADvendio will show a preview of the attached image.

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Additional Notes:
When the file doesn't comply with the given parameters, an error message will be shown as in the picture below, and the file will not be uploaded.

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Deleting a Draft Creative

To delete a draft creative from the campaign, you can manage this directly through the ad material management. Follow these steps to delete a creative:

  1. Open the Drop-down Menu: Click on the drop-down button located to the right of the creative listing.

  2. Select 'Delete Creative': From the drop-down menu, choose the 'Delete Creative' option. This action will initiate the deletion of the draft creative.

Info

Note: Deleting a draft creative will also remove it from external storage.

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Select existing creatives

Sometimes you might want to reuse creatives that you created before in other Campaign items. To select existing creatives, hit the dropdown menu button next to the relevant Campaign Item. From the offered actions please select “Select an existing creative“.

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Please be aware that the following restrictions may apply:

Info

If you are replacing the file you uploaded before When replacing a previously uploaded file with a new one then , a warning sign will be shown appear to inform you about of this action. The system will ask you for request your confirmation to proceed. . Please note that the old file will remain in the external storage system.

Info

If Creative already has been submitted to external system, there might be some restrictions.

Submit for approval

Please check 4.12.3 How to submit Ad Materials (Creatives) for approval.

Submit to an external system

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Creative Assignment Dates: Available for Google Ad Manager & Xandr Integration

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Note: The Creative Assignment Dates will be available to Xandr in the upcoming Version 2.170 release.

GAM in Creative Uploads support supports a feature called Assignment Dates which allows advertisers and campaign managers to select specific dates when they upload their ads. This gives them greater control over their advertising campaigns and helps them to manage their ads more efficiently.

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Note

IMPORTANT:

If you receive a warning message saying:

"There was no template found that matches this Campaign Items’ Ad Type," it means there is no AdType linked to the Ad Creative Template.

To fix this, go to the "Ad Creative Templates" in the App, click on "Related," then "Assigned Ad Types." Choose New and Select the AdType you are using, fill information and Save.

Creatives Error message: We can not load the following Ad Creatives due to bad configuration.

Note

If you receive a warning message saying: “We can not load the following Ad Creatives due to bad configuration.“, it means, that an Ad Creative Template Variable of the Ad Creative was deleted from the template. The Ad Creative is going to be considered invalid, this wont block the Ad Material Management and just results in the error message. This error can only be fixed by retrieving the original variable that was deleted.

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Setup