Versions Compared

Version Old Version 5 New Version Current
Changes made by

Daniel Yañez

Daniel Yañez

Saved on

Key

  • This line was added.
  • This line was removed.
  • Formatting was changed.

Available with Version

2.173 and up

Role

Order Manager - Fulfilment; System Administrator

External Systems

Criteo Commerce Max

...

Mandatory field

Advendio Name (label)

CRITEO Field

✅

Advertiser

Account

✅

Buying Order Name

Campaign Name

✅

Order Type

Campaign Type

✅

Status

Status

✅

Order Pacing

Automated Daily Pacing

✅

Start Date

Start Date

-

End Date

End Date

✅

Budget amount

Budget amount

-

Unlimited Budget

Uncapped

-

Budget Amount (Monthly)

Budget Amount (Monthly)

-

Budget Amount (Daily)

Budget Amount (Daily)

✅

Post-Click Lookback

Post-Click Lookback

✅

Post-Click Product Match

Post-Click Product Match

✅

Post-View Lookback

Post-View Lookback

✅

Post-View Product Match

Post-View Product Match

...

Mandatory field

Advendio Name (label)

CRITEO Field

✅

✅

Retailer

targetRetailerId

✅

Start Date

Start Date

-

End Date

End Date

✅

Not present but sent

Ad Schedule

-

Unlimited Budget

Capped/Uncapped

-

Budget Amount

Budget

-

Budget Amount (Monthly)

Monthly Pacing

-

Budget Amount (Daily)

Daily Pacing

✅

Pacing

Auto Daily Pacing


Buying Order

To initiate the process of buying media through CRITEO DSP, you need to must define a Campaign using the ADvendio Buying Order or you can add them directly to a Media Campaign. Here are the steps:

  1. Access the App Launcher and search for "Buying Orders"

  2. Once in the "Buying Orders" section, click on "New" to begin

  3. Choose the appropriate Source

    1. Select the Record Type as "CRITEODSP"

    2. Choose the previously created Connection
      (ALL THE ACTIVE CONNECTIONS WILL BE DISPLAYED HERE)

    3. Click on "Save”

  4. Add a name for the Buying Order

  5. Complete all the required fields to determine your Criteo Campaign objective

...

Mandatory

ADvendio Field

Advendio Name (label)

Type

Value

CRITEO Field
(as provided by API)

Comments

✅

InsertionOrderID__c

Insertion Order ID

String

  • ID

ID (in domain)

  • Automatic after successful submit

✅

Advertiser__c

Advertiser

Lookup

  • Advertiser Account

AccountId

✅

Name

Buying Order Name

String

  • Text

Name

✅

OrderType__c

Order Type

Picklist

  • Auction

  • Preferred

Campaign Type

  • API name is Auction for Sponsored Products campaign

✅

Status__c

Status

Picklist

  • Active

  • Paused

Status

✅

OrderPacing__c

Order Pacing

Picklist

  • Automate Daily Pacing

  • None

isAutoDailyPacing

  • Null is the default is left empty/unchecked

✅

StartDate__c

Start Date

Date

-

startDate

-

EndDate__c

End Date

Date

-

endDate

✅

BudgetAmount__c

Budget amount

Currency

  • Capped

Total Budget

  • If there is an amount present the option will be sent as “Capped”

-

UnlimitedBudget__c

Unlimited Budget

Checkbox

  • Uncapped

Total Budget

  • If selected will be Uncapped and the value present in the Budget amount field is NOT sent

BudgetAmountMonthly__c

Budget Amount (Monthly)

Currency

  • Amount in number

  • none (default)

Monthly Budget

BudgetAmountDaily__c

Budget Amount (Daily)

Currency

  • Automated

  • Amount in number

  • None

Daily Budget

-

-

-

-

  • 0.0
    (Default is sent)

budgetSpent

  • This field is not present in Advendio

Post-Click Settings

✅

PostClickLookback__c

Post-Click Lookback

Picklist

  • 7 Days

  • 14 Days

  • 30 Days (Default)

clickAttributionWindow

Lookback Window

✅

PostClickProduct__c

Post-Click Product Match

Picklist

  • Same product

  • Same product, same category (Default)

  • Same product, same category, same brand

clickAttributionScope

Product Match

✅

PostViewLookback__C

Post-View Lookback

Picklist

  • 1 Day (default)

  • 7 Days

  • 14 Days

  • 30 Days

viewAttributionWindow

Lookback Window

✅

PostViewProduct__C

Post-View Product Match

Picklist

  • Same product (Default)

  • Same product, same category

  • Same product, same category, same brand

viewAttributionScope

Post-View Settings

  • Post-view lookback and Post view Product Match can't exceed Post-click lookback and Post-Click Product Match values

    • Ex. If I select 7 days on the post click I can't select 30 days on the Post view

...

Submit Buying Orders to adserver

Now you are ready to submit for the first time or update your changes

  • Go to the buying Order and click on the ‘Submit Buying Order to Adserver’

  • Select the Buying Items that need to be submitted to the external platform

    • This also applies to Buying Items that need to be updated

      image-20241203-133013.pngImage Modified

  • After the process is successfully finished you will get a confirmation and the corresponding Buying Order and Buying Item IDs will be shown

  • Now you can go and check that everything is OK directly in the CRITEO platform.