Challenge

Your business is using Google Campaign Manager (GCM360) as an AdServer Ad Server and you want to use the ADvendio integration, in order to manage your inventory more seamlessly and make use of the automatic delivery import features.

How do you set up the connection to Google Campaign Manager (GCM360) in ADvendio?

Solution

In order to To start using the ADvendio Google Campaign Manager (GCM360) Integration, you will need to set up a connection in ADvendio.

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In the next step, you will need to fill in the required information, the main fields to fill in are: ‘User Name’ and ‘Network ID’.

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In the right upper corner of this new connection record click “Generate AdServer OAuth Token”. For more instructions see 3.5.2 How to generate OAuth 2.0 Token for Google Ad Manager & Display & Video 360?

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Possible field values and explanation when creating a GCM360 connection:

Data to import from GCM360

Once the authentication token is obtained and GCM360 Connection is established, as a next step we would strongly recommend using the Transfer to ADvendio feature to import data into ADvendio for smooth media advertising and buying activities.

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ADvendio import and synchronization instructions:

3.5.3 How to import and sync targeting information and ids IDs from connected systems with ADvendio?

3.5.4 Which targeting information and inventory IDs will be synched between ADvendio and external systems, what do they mean and how will they be used?

Setup

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