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For example, if you assign the Country Key "GermanyAge" to a Connection ID of Geoan Ad Price, you will no longer be able to see the Country "Chile" other Key Values when you open that category in the Key Value Targeting UI . This feature makes it easier to manage your targeting settings.
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for the same Ad Price.
To create and set up Ad Price Connection ID Assignments, refer to this page 3.5.7 Create Ad Price Connection ID Assignments -> Blackfor Blacklisting/Whitelisting of Targeting Criteria and Key Values for Products.
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You can use Audience Segment Presets festure for GAM, Xandr, Freewheel, and Adswizz. It simplifies the process of selecting values in the LWC Key Values Targeting UI. You can link multiple Audience Segments and set different values using logical operators. The Audience Segment presets are considered during both availability checks and submit processes. It works similarly to KeyValue presets, with groups and operators.
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Logical operators
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Operators in Google Account Manager
For GAM available logical operators are:
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OR logical operator is available between the values of two or more groups
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Operators in Xandr/ Freewheel:
For Xandr and Freewheel available logical operators are:
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AND/OR operators are used between values of two groups, you can switch between these logical operators between several groups' values
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For Xandr items you can select additional operators between Keys and Values such as "less than," "less than or equal," "greater than," and "greater than or equal."
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Administrators can customize default operators between groups for each ad server login, and this default logic will be applied in the Key Value/Audience Segment UI for both Xandr and Freewheel. |
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Setup
If you would like to define define different operators for your Xandr or FreeWheel targeting selection when opening it the first time then you can adjust or create the following feature setting:
Feature Setting Name:
AdServerTargetingDefaultConnectorsFeature Name:
MediaConfigurationValue:
Code Block [ { "adserver":"APPNEXUS", "connector":"and" }, { "adserver":"FREEWHEEL", "connector":"or" } ]Description:
also applies to the Campaign Builder targeting
the values can be in either uppercase or lowercase
the connector defined here is the one that will be shown between groups. The one shown within groups will be inverted