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Challenge
Have you ever wondered how the Net and Gross values in ADvendio are calculated?
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Solution
Understanding the different amount fields in your Media Campaign (MC) and Campaign Items (CIs) is a key. Here's a brief overview of how they work together:
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1. Budget Types
There are six types of budgets available: B1, B2, B3, N1, N2, and N3.
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1.1. Gross amounts B1, B2, and B3
Gross amount or total amounts, refer to the quantity before taxes, deductions, or costs.
B1, B2, and B3 are different types of gross amounts in ADvendio.
Surcharges and discounts can affect the gross amounts of B3, B2, and B1.
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1.1.1. Gross Amounts Examples
Gross Amount (B3): Quantity x Price x Frequency +/- Surcharge B3 (% or Abs.)
Gross Amount (B2): Gross amounts affected by specific surcharges +/- Surcharge B2 (% or Abs.)
Gross Amount (B1): Gross amounts affected by special discounts (e.g., Customer Discount, Agency Discounts, Quantity Discount)
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1.2. Net Amounts N1, N2, and N3
Net amounts, represented by N1, N2, and N3 in ADvendio, refer to the final amount after deducting taxes, deductions, or costs from the gross amount.
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1.2.1. Net Amounts Examples:
Customer Net (N1) - Agency earning or Agency Commission (AC)
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Agency Net (N3) (+ ProductCosts - not yet implemented )
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1.3. Abbreviations Explained
Abs: Absolute Amount
AE: Agency Earnings
AC: Agency Commission
TPC: Third Party Commission
PCT: Percentage
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