Available with Version: | |
|---|---|
Role | System Administrator; Order Manager - Fulfilment; |
ADvendio Edition | Connect |
External Systems | FreeWheel |
Challenge
You are using AdButler as an AdServer and are looking to connect ADvendio to FreeWheel. Which features of ADvendio are part of the integration and which features of FreeWheel are supported?
Solution
ADvendio Features part of the FreeWheel Integration
FreeWheel features supported
ADvendio Feature | Documentation | Additional Comment |
|---|---|---|
Booking of Campaigns, Insertion Orders and Placements | ||
Manage Advertisers and Agencies | ||
Targeting:
| ||
Availability Check | ||
Delivery Reports (Monthly, Daily) | ||
Enhanced Delivery Reports | (Delivery data grouped by Sites and Video Groups in combination) | |
Update Status (import current status from Freewheel + pushing campaigns live from ADvendio) | Import current status from Freewheel and pushing campaigns live from ADvendio |
FreeWheel Feature | How to use it? | Additional Comment |
|---|---|---|
Standard Campaigns | Configured via Ad Type | |
VAST Campaigns | Configured via Ad Type | |
Placements / Target Zones | 4.3.4.5 How to configure which inventory to targeting in External Systems? | Due to AdButler settings, only a single Zone can be assigned to each ADvendio Campaign Item, please use Channels if you want to configure rotation |
Placements / Target Channels | 4.3.4.5 How to configure which inventory to targeting in External Systems? | |
Geo Targets (Available with version 2.154) | ||
Platform Targets (Available with version 2.154) | ||
Placements / Fixed Delivery | Configured via Ad Type | |
Placements / Auctions | Configured via Ad Type | |
Placements / Frequency Capping / Activity Limits | AdButler currently only supports capping per Day | |
Placements / Priority | Configured via Ad Type | |
Ad Items | Currently fixed settings created by ADvendio | We will create dummy AdItems which later have to be adjusted in AdButler to upload the right creatives and formats |
Current Limitations for the ADvendio - FreeWheel Integration
Inventory Targeting of multiple Zones
Zones in AdButler represent the placement of your ad on a website. Typically these Zones represent a single ad space and creative size.
As with the structure of AdButler, the booking relevant information (like start and end date, the desired number of impressions, and the priority) is defined on a Zone Assignment, where you select a single Zone. If you want to target multiple Zones, you will have to use a Channel. These channels need to be set up in AdButler and can then be imported to ADvendio.
ADvendio Campaign Items do not support the selection of multiple Zones (as seen in the screenshot above) or the selection of multiple Channels. If you select those we can not guarantee that the right booking will arrive in AdButler. Please use a Channel instead if you want to target rotations.
Check Availability
Currently, the API of AdButler only supports availability checks based on Zones. If your ADvendio Campaign Item should include Channels or VAST Zones instead, the Check Availability feature might return an error message similar to this:
