General information for AdServers, SSPs and Connecting Third Party Systems on their functionalities and supported features. One of the critical features for some digital advertisers is to connect your AdServer to ADvendio. Once you have it set up the following functions are available depending on your ad server.
After setting up your login, don't forget to 5.3.2 Schedule Delivery Data. Also, check 7.7 Interfaces to third party systems for more details.
Media Selling and AdServer Integrations
AdButler
Triton
Google Ad Manager (AdServer including Ad Exchange)
AdsWizz (AdServer)
Xandr Monetize (AdServer and SSP)
FreeWheel (AdServer)
Equativ (previously Smart AdServer)
Media Buying Integrations
Linkedin
Facebook/Instagram
Xandr Invest
Google Campaign Manager
Google DV360 (DSP - Demand Site Platform)
Platform 161 (DSP)
Reporting and other integrations
Google Ad Manager Programmatic Reporting
Xandr Monetize (SSP - supply-side platform)
AdForm (SSP - supply-side platform)
Magnite (previously Rubicon)
YieldLab (SSP - supply-side platform)
Burt Analytics
MOAT
Supported Features for AdServers / SSPs / Third-Party Systems:
Integrations Type and Name | Features | |||||||
---|---|---|---|---|---|---|---|---|
Delivery Reporting | Pushing Orders / Items | Availability Check | Sidebased Delivery Data | Creative Uploads | Programmatic Data Import | Enhanced Delivery Data | ||
Media Selling and AdServer | ||||||||
AdButler |
| |||||||
Triton | ||||||||
Google Ad Manager (AdServer including Ad Exchange) | ||||||||
AdsWizz | ||||||||
Xandr Monetize | ||||||||
FreeWheel | ||||||||
Equativ (previously Smart) | ||||||||
Media Buying Integrations | ||||||||
Facebook / Instagram | ||||||||
Xandr Invest | ||||||||
Google Campaign Manager | ||||||||
Google DV360 | ||||||||
Platform 161 | ||||||||
Reporting and other integrations | ||||||||
AdForm | ||||||||
Magnite (previously Rubicon) | ||||||||
YieldLab | ||||||||
Burt Analytics | ||||||||
MOAT |
Find useful links here:
Main Features actions | Link |
---|---|
Import product building blocks | |
Check availability | |
Book and Reserve an order | |
Sumbit Buying orders | |
Information about Buying Item performance and cost | 4.19.3 How to get information about Buying Item performance and cost into ADvendio? |
Change the status of an order / Buttons to Update Ad-Status in AdServer | |
Submit and link creatives | |
Import delivery data |
Content
7.3.10 Google Campaign Manager (GCM360) Integration Overview
7.3.15 Breaking Change: Rename of DFP and Appnexus Record Type
7.3.18 How to import custom delivery data metrics from our connected systems into ADvendio?
7.3.13 Configure "Update Ad-Status in AdServer" for Campaign Items