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Comment: Xandr CTV Targeting is now supported.


Version 2.82 and up
Supported AdserversDFP, Appnexus, Freewheel, Smart, Adswizz

With an ad server integration supporting browser targeting, you are able to select the users you wish to target by their browsers and operating systems.

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Version 2.94 and up
Supported AdserversDFPGoogle AdManager, AppnexusXandr, Freewheel, Smart, Adswizz


Click on the Edit button under Device to open the targeting tree:

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Navigate through the tree and mark the devices you like to target to and hit save. Alternatively you can search for any device using the search tab. 

Info

Attention Appnexus Xandr Customers

Our current device targeting also offers the selection of device manufacturers. This is not possible in AppnexusXandr. When trying to submit a device manufacturer as targeting to AppnexusXandr, you will receive the following warning. "SELECTED ID is from type TYPE_DEVICE_MANUFACTURER" The submit Submit still works, but the selected device manufacturer is not transferred.


1.2 Simple Device and Supply Type Targeting

Version 2.114 and up
Supported AdserversAppnexusXandr, Adswizz

Appnexus Xandr and Adswizz allow the user to simply target just a view options (Please, see the screenshots from the adserver UI below.) 

By importing the 3.5.5.2 Import Geo- and Technical Targeting Data ADvendio will add those options to the targeting tree: ID Category = "Devices", Type = "Device Type". The additinally The additionally imported Device Category DESKTOP, DIGITAL, MOBILE and OTHER from Adswizz will also be available. The selectable options are shown on all ADvendio PDF documents and will be used while booking and forecasting.

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Xandr

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Adswizz

Info

As ADvendio offers the possibility to either include or exclude, you can use this full flexibility to be transferred to the AdServer.

This means, if you want to target only Desktop and Tablet Devices, you can either select the + symbol on Desktop and Tablet, or simply click the - symbol on Phones. Both will have the same result in the AdServer.

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Version 2.94 and up
Supported AdserversDFPGoogle AdManager, AppnexusXandr, Freewheel, Smart, Adswizz


Navigate through the tree and mark the connections you like to target to and hit save. Alternatively you can search for any connection using the search tab. 

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Version 2.111 and up
Supported AdserversDFP, Appnexus, Freewheel, Smart


You are able to mark Device and Connection Targeting as excluded. This can be set for each type of targeting separately. 

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Version 2.115 and up
Supported AdserversAppnexusXandr, Google Ad ManagerAdManager, FreeWheel, Adswizz, Smart

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