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Version 

2.94 and up

Supported AdserversAdServers

Google AdManager, Xandr, Freewheel, Smart, Adswizz, Triton

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Alternatively, you can select the Search Tab and search for a Geo Targeting Area:

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Info

Info

Remember that if you are selecting a "higher" level like a Country you CAN NOT limit this further by selecting Regions or Cities within that same country: The whole country will then be targeted.

The same is true for Regions. The AdServer takes always the highest level as its targeting criteria.

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Note

Postal Code Geo Targeting

We separated this feature from the regular geo-targeting trees into its own tab and field.

Restrictions

  1. Remember that this only works with the new AdServer ID Targeting (read more about it here 7.3.2 Transfer Data from the AdServer) and only for GAM so far.

  2. GAM supports at the moment only postal codes in

  • Canada, 

  • Germany, 

  • France, 

  • India, 

  • United Kingdom 

  • United States.

Please notice that you can only select Postal Codes from one country per campaign item. If you would like to add Postal Codes from different countries please use separate campaign items.

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After entering the ranges please click "Save". Afterwards, you will see the chosen postal codes in the Media Configuration.

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Version 

2.115 and up

Supported AdserversAdServers

Xandr, Google Ad Manager, FreeWheel, Adswizz, Smart

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In some cases (especially for Inventory Targeting) your want to preconfigure targeting criteria on your product (Ad Spec) which will automatically be used, no matter what is set on your Campaign Item. With Version 2.115 we enhanced our Media Configuration overview, to already see what has been predefined for your Campaign Item, with a new AdSpec Button.

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For more information information, 4.3.4.11 View preconfigured Targeting Criteria from the product

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