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Available with Version

2.168 and up

Role

System Administrator

External Systems

Pinterest

Challenge

Unlock the power of Pinterest Ads for your business within ADvendio. With this integration, you can:

  • Efficiently strategize campaigns, effectively allocate budgets, and effortlessly leverage your inventory to optimize media buying activities.

  • Ensure seamless data synchronization, eliminating any discrepancies or gaps, and guaranteeing accurate insights.

  • Amplify the effectiveness of your internal processes, achieving higher levels of productivity and efficiency.

  • Simplify and expedite the configuration of your media buying activities on the Pinterest platform, reducing both time and effort investments.


Solution

Step-by-step instructions to set up the Pinterest connection n in ADvendio.

In order to start using the Pinterest integration, you will need to set up a new record of type “PINTEREST”. Please, follow the steps below:

  • In the main ADvendio menu type “Connections”

  • Click on the “Connections“ tab

  • Create a new connection record by selecting the option “New”

  • Select “PINTEREST ” as a new record type

 

  • A window “New connection: PINTEREST” will open: enter your username in the related mandatory field (“User Name”).
    If needed, use the Description field to store any additional information, and press Save.
    A new connection record (of type PINTEREST) will be created.

 

Follow the next steps to generate an OAuth token and complete the connection process.

  • Open the new Connection record you just created

  • In the right upper corner Click “Generate AdServer OAuth Token”

  • After your PINTEREST username pops up, click Submit

  • Under “Generate Authorization Code you will see “Link to Ad Server”

  • Log into Pinterest, and accept the authentication as shown in the screenshot below

  • Copy the token authorization code and paste it into the ADvendio field

Possible field values and explanation when creating a Pinterest connection:

Field value

Description

User name

Enter the user name you use to login to the AdServer

Access Token

The access token authorisation code will be stored here

Record Type: PINTEREST

PINTEREST” record type is shown by default as it’s been previously selected in the set up process

Active

You should check this box to activate the AdServer connection

Description

You can enter additional text to describe the login record

 

Data to import from Pinterest

Once the authentication token is obtained and the Pinterest Connection is established, as a next step we would strongly recommend using the “Transfer to ADvendio” feature to import Pinterest data into ADvendio for smooth media advertising and buying activities.

By using this feature you can select the information you want to import into ADvendio:

This can be implemented at a later stage but is recommended to perform sooner to have the access to all capacities of the feature.

We would recommend importing the following information from the platform:

  • Import Account → Advertiser

  • Import Inventory → Creative

ADvendio import and synchronization instructions:

3.5.3 How to import and sync targeting information and ids from connected systems with ADvendio?

3.5.4 Which targeting information and inventory IDs will be synched between ADvendio and external systems, what do they mean and how will they be used?

Setup

For a smooth Pinterest integration with ADvendio it is recommended to perform the previously described steps:

  1. Create Pinterest Connection with ADvendio

  2. Import data from the Pinterest platform

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