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Media Buying creation

Every Buying order has to have a linked Campaign item. So we suggest the following flow:

  • Create a Media Campaign and a Buying Campaign item as a placeholder

  • Add a Buying order/s and Buying Item/s

  • Set a Targeting

  • Submit Your Buying order/s

  • Synchronize Buying Item Status

  • Sync delivery data from the AdServers

Create a new Media Campaign

To Create a Media Campaign

  • Access the app launcher, type "media campaign" and fill out the necessary fields.

  • Go to the related page of the media campaign.

  • Click on "Add Items."

  • Select the buying campaign item, click "Start Campaign Builder," fill out the necessary fields, and then click "Save."

  • Click on the campaign item that has been added in the related page.

  • Add a buying order by using the action button in the new Buying Order related list on the Campaign Item.

Buying Order creation component

  • Select the Record Type and Connection for your Buying Order

  • The layout will open with the fields that were configured in the Buying Configuration for this connection

  • Fill out the necessary fields of your Buying Order

  • After Selecting the Record Type and Connection of your Buying Order, Press Save

Add a Buying Item to Buying Order

  • Click the Add Buying Item button at the bottom. You can add multiple Buying Items in one Buying Order

  • Fill out the necessary fields for your Buying Item and press Save at the top right

Add multiple buying orders

  • In the Buying Order creation component you can add multiple Buying Orders in a single page. Click the Add Buying Order button on the top right corner (in the header)

  • Fill out the necessary fields for your Buying Order

  • Repeat the process until you have added all your desired Buying Orders and Items, Press Save at the top right

Delete orders and items

  • Click the Delete button on the small drop-down menu on your right for the Buying order or Buying item you want to delete

Copy orders and items

  • Click the Copy button on the small drop-down menu on your right for the Buying order or Buying item you want to copy

  • Define how many copies of orders or items should be created

Buying Item creation when buying order is created and saved

  • A buying Item will be created automatically when you save your Buying Order which doesn't include any Buying Item

  • All data that is available for buying orders will be copied and filled into the according Buying item fields

  • After confirming the creation you will be able to save the Buying Order

Submit Buying Order

  • Multiple Buying orders can be submitted from Campaign item Buying order component which is on the layout by pressing Submit an order to the AdServer 

  • Once you click on the "Submit Buying Orders to AdServer" button, you will be redirected to a new page.

  • The following steps are similar to the process for submitting a single buying order.

  • Or on single the Buying order object by submitting Submit an order to the AdServer

Submit Buying Order User Interface steps 

  • Choose items From the Buying Order that you want to submit, press the button Submit all selected

  • You will get the result if submit was successful or an error occurred

  • You will find the last submission date and status in buying item object

Sync delivery data from the AdServers

  • Delivery data can be synced back to the Buying orders by pressing the Sync Deliery information on the Campaign item

  • Schedule the AdServer to Sync Delivery Information for your Buying Orders and Buying Items

  • The sync may take some time, depending on the AdServers and the volume of data

 Check delivery data

Check delivery data in Buying Item

  • Navigate to the Buying Item object.

  • Check the delivery data for your Buying Orders and Buying Items.

  • Ensure that the delivery data matches your expectations.

Buying data roll-up

  • Total Delivery data on the Buying Item is rolled up to the field displayed on the Buying Item object

  • Total Delivery data for a Buying object is displayed on the Buiyn object Actual media spend and represent total actual spend of all periods for all Byuing items

  • On the Campaign item revenue shedule the Total of all related buiyng order delivery data ir rolled up

Schedule delivery data

  • From the App launcher access Delivery Report Center

  • Press Plan Delivery report and in Report Type drop-down menu

  • Select Lifetime Buying Report, press Next

  • Choose the desired schedule by Select Starting Time

  • Type the email of the Recipient to schedule delivery data for your Buying Order

  • Save your schedule

Add manual Buy Data on Buying Item

  • Navigate to the Buying Item-related page

  • On the Buy Data button click New

  • Enter the necessary information for your data purchase

    • Type = Monthly

    • Date = first day of period

  • Press Save

Sync Buying Item Status from the AdServers

There are two options to obtain the latest status of buying items from Adservers

  • Schedule the AdServer to Sync Status Information for your Buying Items

  • Open the Buying Order Record and start the Status Import

Check status data

Check status data in the Buying Item

  • Navigate to the Buying Item object.

  • Check the Status data for your Buying Item.

  • Ensure that the Status data matches your expectations.

Buying Order Targeting component

To access Buying Order Targeting component

  • In Campaign Item access Buying Orders select the existing Buying Order or Press New to create one

  • You will see the Targeting Component displayed under Buying Orders Creation next to the tab Standard

  • Select necessary targeting under Buying Order and Buying Item

  • Press Save

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