8.5 Setup the Custom Campaign Item Related List

In addition, to the standard related list for campaign items, you can set up either the visual force version or use the Lightning component of the related list of Campaign Items on your media campaign record.

Why do it? 

Advantages over the standard Salesforce feature

• Use more than 10 columns of fields

• Add filters i.e. not to show optimized and canceled campaign items

• Sort column values in ascending or descending order