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In order to configure your connection to external platforms, you will need to synch certain information between the platforms and ADvendio, in order to use features such as targeting Campaign Items or Audience Segments.
During this process, you might ask yourself:
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Type of Import | Synched Information & IDs | ADvendio Features |
|---|---|---|
Inventory |
*Sites are also referred to as Placement Groups in the Xandr UI | |
Geo / Technical Targeting Data | Device Targeting:
Geo Targeting:
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Key Value Data / Audience |
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Accounts |
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Adswizz
| Note |
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Known Issue: Please note that the ADvendio Adswizz Integration currently does not support the usage of Geo Targeting Criteria for the country Canada. If you are planning to use this feature, please contact our team so we can discuss alternatives. |
Type of Import | Synched Information & IDs | ADvendio Features |
|---|---|---|
Accounts |
| |
Inventory |
| |
Geo / Technical Targeting Data | Device Targeting
Geo Targeting
| |
Audience Data (including publisher data, advertiser data and Adswizz offered audience data) |
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