Integrations | Google AdManagerAd Manager, Google Display & Video 360, Freewheel, Xandr, Adswizz, Equativ, AdButler, Facebook, Linkedin |
---|---|
License | Connect |
Roles | Product Manager - Product Manager / Sales Support / Marketing ; System Administrator |
...
In order to configure your connection to external platforms, you will need to synch certain information between the platforms and ADvendio, in order to use features such as targeting Campaign Items or Audience Segments.
During this process, you might ask yourself:
Which of the information is relevant for the integrated platforms like AdServers, DSPs or SSPs?
How are the IDs structured in ADvendio?
For which features are these required?
...
Type of Import | Synched Information & IDs | ADvendio Features |
---|---|---|
Accounts |
| |
Inventory |
| |
Geo / Technical Targeting Data | Device Targeting
Geo Targeting
| |
Audience Data (including publisher data, advertiser data and Adswizz offered audience data) |
|
Equativ
Type of Import | Synched Information & IDs | ADvendio Features |
---|---|---|
Inventory |
| |
Geo / Technical Targeting Data | Geo Targeting
Device Targeting
|
...