Submit to AdServer in ADvendio
Feature Video:
Submit to AdServer Feature Description:
The "Push Campaigns and Items" feature in ADvendio allows you to directly book orders into third-party booking platforms like AdServers using your Media Campaigns and Campaign Items. This means you can easily connect your ADvendio Campaigns to external bookings and automate delivery reporting.
Customers Target Group:
The Push Orders feature is useful for all digital media industries (Display, Video, Audio & Digital Out-Of-Home (DooH) that use booking systems like AdServers to deliver their advertisements. It is especially beneficial for those using our supported Integrated Systems like Google Ad Manager, Xandr, Triton, Freewheel, etc. The feature is designed for Ad Operations, Campaign Planners, and Sales Reps.
How do Customers benefit from using it?
You can plan your campaign using ADvendio Sales features in just a few steps
This feature allows you to push orders and items required in your third-party platform directly, sending over detailed technical configurations
Helps to save your team time, and eliminates the need for manual set-up
Effective use of the feature: In which ways it could be used by the customer?
The Submit to AdServer feature can be used in several ways, such as pushing directly from a specific Sales Campaign in ADvendio, running automatic pushes on a schedule (for example once per day), or triggering the process via custom Salesforce flows or an API request.
Future Development Plans:
We are constantly enhancing Submit Orders potential and we plan to enhance our capabilities regarding Programmatic Guaranteed bookings towards the end of 2023 and to make the flow from ADvendio more flexible in the second half of 2023.
More sources on this Feature:
https://advendio.atlassian.net/wiki/spaces/SO/pages/1549500426
Contact us:
If you are looking for more demos or information on this feature, please reach out to us and we will be able to help.