4.16.8.2 Use Case: Rebate in Kind %
Based on Impressions
For every 100.000 digital impressions, InBrowser ordered the advertiser gets 7% of impressions for free. In this case, it means that she gets 7000 impressions for free.Â
Non-Progressive
The unit count shows now that the customer has bought 240K impressions for total revenue of 13200 €. This earns him 7% * 240000 = 16800 impressions.
ProgressiveÂ
A progressive calculation would only allow full batched of 100000 AI and show a total of 14000 earned units.Â
The total revenue applied is for both cases zero, as the rebate in kind gives away units for free.Â