[Buying Orders & Buying Items] How to configure them in Snapchat
Available with Version | 2.171 and up |
---|---|
Role | Order Manager - Fulfilment; System Administrator |
External Systems | Snapchat |
Challenge
If you plan to use the ADvendio platform features to use the reporting of campaigns from Snapchat using ADvendio, this article will guide you through the necessary fields and configurations to set up your Buying Order and Items.
Buying Configuration
To begin the buying configuration process for successfully pushing Buying Orders/Items, follow these steps:
Access the App Launcher and search for "Buying Configuration."
Once in the "Buying Configuration" section, click on "New" to start
Select “SNAPCHAT” connection and select the “Active” checkbox
All the required fields associated with the record type are already associated
You can choose to add additional fields for any custom needs, if they are not associated with Snapchat they won't work
What fields to expect
Buying Order Fields, the necessary fields (mandatory and optional) are already preselected:
Mandatory field | Advendio Name (label) | Snapchat Field |
---|---|---|
✅ | Advertiser | Account |
✅ | Buying Order Name | Campaign Name |
✅ | Start Date | Start Date |
- | End Date | End Date |
✅ | Budget amount | Budget amount |
Buying Item Fields, the necessary fields (mandatory and optional) are already preselected
Mandatory field | Advendio Name (label) | Snapchat Field |
---|---|---|
✅ | Start Date | Start Date |
- | End Date | End Date |
- | Budget Amount | Budget |
- | Line Item ID | Line Item ID |
- | Actual media spend | Media spend |
Buying Order
To initiate bringing the delivery report data from Snapchat, you must define a Campaign using the ADvendio Buying Order or you can add them directly to a Media Campaign. Here are the steps:
Access the App Launcher and search for "Buying Orders"
Once in the "Buying Orders" section, click on "New" to begin
Choose the appropriate Source
Select the Record Type as "SNAPCHAT"
Choose the previously created Connection
(ALL THE ACTIVE CONNECTIONS WILL BE DISPLAYED HERE)Click on "Save”
Add a name for the Buying Order
Complete all the required fields to determine your Criteo Campaign objective
When creating a new Buying Order, ensure the presence of the following fields:
Mandatory | ADvendio Field | Advendio Name (label) | Type | Value | Snapchat Field | Comments |
---|---|---|---|---|---|---|
✅ | InsertionOrderID__c | Insertion Order ID | String |
| ID (in domain) |
|
✅ | Advertiser__c | Advertiser | Lookup |
| AccountId |
|
✅ | Name | Buying Order Name | String |
| Name |
|
✅ | StartDate__c | Start Date | Date | - | startDate |
|
- | EndDate__c | End Date | Date | - | endDate |
|
Buying Item
Once you have created a Buying Order, you can proceed to configure individual Buying Items, which correspond to Line Items. These Buying Items allow you to retrieve your delivery data. You have the flexibility to create as many Buying Items as needed for your Buying Order.
Mandatory | ADvendio Field | Advendio Name (label) | Type | Value | Snapchat Field | Comments |
---|---|---|---|---|---|---|
✅ | Name | Buying Item Name | String |
|
|
|
✅ | LineItemID__c | Line Item ID | String |
| campaignId (in domain) |
|
✅ | StartDate__c | Start Date |
|
| startDate | - |
- | EndDate__c | End Date |
|
| endDate |
|
- | BudgetAmount__c | Budget Amount | Currency |
| Budget |
|