[Creative Upload] in Google Ad Manager: Custom Code Creatives Support (with 2.170 release)
- Former user (Deleted)
- Pascal Clausen
Challenge
Can we help customers who use Creative Upload by enabling Custom Code Creatives for Google Ad Manager and preparing templates?
Solution
Users can upload creatives of the Custom Code format and any other fixed creative types. It is important to fill out the following required fields when uploading:
Name
Target Size
Standard Code, AMP URL or both (this can be set in the picklist values)
Set 'SafeFrame' value to 'true'
Please find below the required naming conventions for variables and external IDs in our JSON object to import necessary templates into Salesforce:
Creative:
External ID: HasDestinationUrlCreative
Type: CustomCreative * Custom Code
The following Ad Creative Template Variables are used for Custom Code Creatives:
*Enum Value | *Salesforce value (Variable Template Id) | Value examples | Required | Comment |
|---|---|---|---|---|
Size | TargetSize | “728x90” | any size in the format NUMBERxNUMBER | |
File | File | “0691j000001mK5aAAE” | Use this to provide assets to be used in your custom creative code, these are usually image files, which you want to use as Macros. This file needs to be combined with a MacroName | |
DESTINATION_URL | DestinationURL |
| ||
DESTINATION_URL_TYPE | DestinationURLType | “CLICK_TO_WEB; CLICK_TO_APP; CLICK_TO_CALL” | The destination needs to be one of the following values: CLICK_TO_WEB CLICK_TO_APP CLICK_TO_CALL | |
HTMLSnippet | HTMLSnippet | <a href='http://ad.doubleclick.net/clk;a;b;c?http://adclick.g.doubleclick.net/aclk%253Fsa%253Dl%2526ai%253DC8qeK%2526adurl%253Dhttp://www.google.com/page.html%253Fparam1%253Dred%2526param2%253Dblue' target="_blank"> <img src='//www.google.com/img.gif'> </a> | Use this to paste in the HTML code | |
MacroName | MacroName | “CLICK_URL_UNESC” | The MacroName is required for uploaded files/assets, so that you are able to refer to them in your HTML. Enter the Macro Name here and in the code refer to them with the following format: %%CLICK_URL_UNESC%% | |
IsInterstitial | IsInterstitial | “TRUE; FALSE” |
| IsInterstitial needs to be one of the following values: TRUE; FALSE |
Orientation | Orientation | “FREE_ORIENTATION; PORTRAIT_ONLY; LANDSCAPE_ONLY" |
| Orientation needs to be one of the following values:
|
SSLManualOverride | SSLManualOverride | “NO_OVERRIDE; SSL_COMPATIBLE; NOT_SSL_COMPATIBLE" |
| Override needs to be one of the following values:
|
For instructions on how to customize, assign, and use templates in the Ad Material Management UI after importing, please refer to the [Creative Upload] Set Up Google Ad Manager Creative Upload Featurespage.